Top 17 Best Marketing and Advertising Agencies in Indonesia
Have you noticed how marketing and advertising trends are always changing? Especially in Indonesia, one of the largest and most digitized countries in Asia! There's always something new happening in the Indonesian market, which is why it's crucial for brands to keep up with the latest trends.
But we get it, navigating a new market with a different culture and language can be a challenge, especially for international companies. That's where partnering with a marketing agency comes in. They can help you create the perfect local marketing strategy to reach your target audience.
Of course, not all marketing agencies are created equal. When choosing one, you need to find an agency that fits your campaign needs. Are you looking to dive into digital advertising, social media marketing, or maybe digital billboards? It's essential to find an agency that has experience in the relevant marketing field and the latest Indonesia marketing trends to ensure success.
That's why we're here to help! We've hand-picked the best marketing agencies in Indonesia for you. These selected agencies specialize in a range of fields. Let's take a closer look:
1. AJ Marketing
AJ Marketing is the cream of the crop when it comes to marketing agencies in Indonesia! With a special focus on influencer marketing, online advertising, performance marketing, creative production, PR, SEO, digital billboards, and celebrity licensing, they really know their stuff.
The agency is passionate about helping international companies succeed in Indonesia. In fact, you can check out AJ Marketing's blog or reach out to them directly to learn more about marketing and advertising trends in Indonesia.
But AJ Marketing isn't just limited to Indonesia. They also have local teams in Singapore, Malaysia, Thailand, Vietnam, Japan, South Korea, Taiwan, India, and the Philippines. They're really making their mark on the marketing world!
One of their most impressive partnerships was with Byte Dance, the company behind the super popular social media app, TikTok. Together, they launched a social media campaign to promote new TikTok features. They worked with influencers across a range of categories including, reaching a whopping 30 million people. This campaign not only promoted the new features but also accelerated TikTok's transition from a content platform to an e-commerce platform. How cool is that?
2. Mullenlowe Lintas Indonesia
If you're looking for an integrated marketing communications agency that knows their stuff, look no further than Mullenlowe Lintas Indonesia. They specialize in brand strategy, communications planning, and through-the-line advertising. And their expertise has won them the Creative Agency Awards 2018 by YouTube Pulse Indonesia and the Citra Pariwara awards in 2017.
Headquartered in South Jakarta, this agency has worked with some big names like XL, Garuda Indonesia, and Bango. In fact, Bango partnered with Mullenlowe Lintas Indonesia to create the creative advertisement “Pangan Lestari”. They're really at the top of their game!
3. Leo Burnett Indonesia
Leo Burnett Group Indonesia is a marketing agency that is all about making brands popular! They specialize in advertising, digital marketing, social media and content marketing, retail marketing, and reputation management. They have worked with brands such as Coca Cola, Telkomsel, and McDonald’s. Leo Burnett won several Citra Pariwara awards.
Leo Burnett's interactive QR code logo for Telkomsel's 15th anniversary was a standout project. Customers could scan and download 15 freebies daily. This campaign resulted in 6.7 million downloads in just three weeks!
4. Dentsu
Meet Dentsu, the spirited champion for meaningful progress that's got your brand's back! Dentsu partners with brands, leveraging consumer intelligence to win, keep, and grow the best customers. Their unique approach fosters radical collaboration and innovation, transforming businesses with human-centric solutions.
They're not just adapting to the future; they're creating it—combining creativity, sustainability, and an entrepreneurial spirit to differentiate your brand in a fast-changing world.
5. GROUPM
Say hello to Group M, the trailblazing marketing agency that's rewriting the rules of media strategy! Group M operates globally and has a location in Jakarta, Indonesia.
With powerhouse agencies like Mindshare, Wavemaker, and more, Group M offers access and scale across the globe. Their secret sauce? A blend of cutting-edge technology, award-winning work, and premium partnerships. Group M's holistic approach covers client services, activation, media investment, data science, and technology development to help clients' businesses flourish like never before.
6. BBDO ASIA
Introducing BBDO Indonesia, the powerhouse agency that's stirring up a creative storm across the nation! This dynamic team of 70+ specialists offers integrated solutions covering Activation, PR, and Digital, all while fostering a collaborative spirit.
As one of Indonesia's top 10 agencies, BBDO Indonesia serves a diverse clientele, including heritage brands, global affiliations, and local industries. A part of BBDO Asia, the most awarded network in the region, they're well-equipped to craft award-winning, innovative brand communications that make a lasting impact.
7. OGILVY
Welcome to Ogilvy, the legendary marketing agency that's been skyrocketing brands since 1948!
With a blend of borderless creativity and innovation, Ogilvy's diverse team spans 131 offices in 93 countries, offering expertise in Public Relations, Consulting, Advertising, Health, and Experience. Their cross-functional approach enables them to craft powerful, unforgettable campaigns, making Ogilvy the perfect partner for brands seeking to make a global impact.
8. HOGARTH
Check out Hogarth, the marketing agency that's revolutionizing the production game! Seamlessly mastering the art of content deployment, they're driven by an obsession for better, with innovation, optimization, and challenge at the core. This global agency has a location in Jakarta, Indonesia.
Boasting over 6,000 experts in 30 key cities, Hogarth partners with 1 in 3 of the world's top brands to deliver creative, high-performing solutions. Combining craft, insight, and technology, they skillfully navigate the ever-changing content landscape, setting big ideas free to thrive.
9. LANDOR & FITCH
Landor & Fitch is a marketing agency that's a delightful fusion of business smarts and stunning creativity! As a global transformation company, they're here to make a positive difference with studios in over 21 countries, including Indonesia.
Their unique approach blends exceptional brand consulting, strategic design, experience, retail and workplace design, and motion design. Landor & Fitch ignites ingenuity by bringing together the brightest minds from 30 teams worldwide, all under the prestigious WPP umbrella.
10. VMLY&R
Introducing VMLY&R, the marketing agency that's all about creating connected experiences across the consumer journey!
With a foundation built on integrating multichannel strategies and a deep understanding of behavior in a connected world, they excel in brand strategy, digital communications, entertainment, and CX.
VMLY&R's expertise extends to business transformation, product innovation, technology, data insights, and commerce. They're the go-to agency for brands seeking to harness the power of culture and technology for remarkable impact in Indonesia.
11. R/GA
Welcome to R/GA, the marketing agency that thrives on reinvention and embraces change! With locations across the globe, including Batam, Indonesia, R/GA offers a powerful blend of design, technology, data, and creativity.
Their multidisciplinary approach encompasses brand design, connected communications, media planning, relationship design, and more, with specialized practices in R/GA Health and R/GA Ventures. Whether you're looking to reinvent a brand or build customer relationships, R/GA is your go-to partner for success.
12. KANTAR
Dive into the world of Kantar, where data and insights take center stage! As the world's leading data, insights, and consulting company, Kantar offers a unique understanding of people across 90 markets, including Indonesia. With a 25,000-strong team, they help clients shape the future by understanding the "why" behind trends.
Kantar's diverse services range from advertising and brand growth to sustainability and policy, all powered by cutting-edge technology like AI and machine learning. They truly understand what makes people tick, driving positive change for clients worldwide.
13. Blackstone Digital Agency
Have you heard of Blackstone Digital Agency? Blackstone Digital Agency is a fast-growing digital marketing and PR agency in Indonesia. Since their founding in 2012, they have provided services such as creative design, campaign management, PR and social media, and SEO.
They have worked with top brands such as Sinarmas Land, La Senza, and BMW Indonesia. Blackstone's latest partnership with PT Tesla Indonesia has given them the opportunity to work on technology development and PR marketing strategy. The director was impressed by their representation of an international digital agency.
14. Future Creative Network
Future Creative Network is an advertising agency in Indonesia that's making waves. Established in 2016, they were awarded "Ad Agency of The Year" by Citra Pariwara in 2018. And in 2020, they became the first local agency to win the D&AD Award!
With a growth rate of 2,975%, FCN focuses on producing creative content and technology to help brands reach their fullest potential. They've worked with some impressive brands like Djarum, Tokopedia, and XL. And during the annual Idul Fitri, they teamed up with XL to create a social campaign that encouraged people to stay home during COVID-19. They used Twitter API to reply to tweets with the word "mudik" (commuting back to their hometown) and referred them to a website encouraging them to stay at home.
15. Growinc Group Indonesia
Growinc Group Indonesia is a full-service ad agency with three subsidiaries that offer digital marketing, branding strategy, and technology and platform development. The agency has worked with top brands in Indonesia, including Aqua, Domino’s Pizza, and Honda.
Through its branding strategy subsidiary, Nesvara, it was responsible for Gojek’s Go Food Festival in over 10 Indonesian cities. Growinc’s team provides effective business solutions and high-impact campaigns for its clients.
16. Bounche
Looking for a creative digital agency specializing in UX design and digital strategy? Check out Bounche! They've worked with brands like CIMB Niaga, Kalbe, and Nissan, and their services include integrated digital activation, content and technology development, and digital media buying.
With more than 10 years of experience, Bounche offers unique online experiences using a creative approach and social media services. In 2017, they created TVCs and digital videos to promote CIMB Niaga's new brand positioning, based on the "Forward" message tailored to different consumer segments.
17. Whello Indonesia
If you're looking for a full-service digital marketing agency that covers SEO, Google Ads, Facebook Ads, and website development, Whello Indonesia is the one for you.
Whello Indonesia is a full-service digital marketing agency with local Indonesian offices in Bali and Pekanbaru. Their team of digital specialists, web designers, and copywriters creates the best digital strategy for brands.
With over 5 years of experience, Whello has worked with multiple brands such as Red & White, Zero Waste, and Bali Rides. They created a website for Red & White to help customers find the products they need easily, and optimized the website's SEO to appear on the first Google SERP in just 4-6 months.
CONCLUSION
Due to a constantly changing market environment, marketing in Indonesia can be challenging. Working with a local agency will not only help to better localize marketing strategy but also to avoid mistakes, save time and resources.
We hope this list of marketing agencies in Indonesia can help you find the right agency for your brand needs.
Do not forget to also check out other marketing agencies recommendations in Indonesia such as Top Digital Marketing Agencies in Indonesia from Clutch.